From prediction to decision – Predictive Analytics is the path to data driven business

Willi Brandt once said „The best way to predict the future, is to make the future“. The result a was a policy of détente that changed the relationship between the two German states in a sustainable manner – against any prediction by his political opponents and political experts

Forecasts may be difficult in times of uncertainty, but it is precisely this insecurity that offers the opportunity for a change. As data scientists, we prefer models with high predictive accuracy. But how useful is a 99% certainty that a customer will be lost to an account exceutive? He or she wants to know which customers can be prevented from giving notice – and above all, how! That’s the subtle difference between churn prediction and churn prevention – between predictive and prescriptive analytics. In short, data science must not remain the information source for the company – it must become the decision maker. In numerous case studies, deep dives and keynote speeches by experienced experts from well-known companies you wil learn at this year’s Predictive Analytics World for Business how you can successfully implement this change in your organization.

Please contact our Sales Team

Location

Predictive Analytics World Berlin
November 13-14, 2018, Estrel Hotel Berlin

Estrel Berlin,
Sonnenallee 225,
12057 Berlin,
Germany

Telefon: +49 3068310.
E-Mail: email hidden; JavaScript is required

Hotel Reservations

There are a limited number of rooms available at the Estrel Berlin, at the special group rate of:
– ^**€130 per night for a single room, and
– ^**€142 per night for a double room.
Breakfast is charged separately at ^*€19 per person per day.

Book your Room

^*Prices incl. 19% MwSt.
^**Prices incl. 7% MwSt.