Bio:

With his Strategy Consultancy Datentreiber Martin Szugat supports companies during the digital transformation to data-driven business models and processes. His method of data strategy design empowers companies to develop individual and successful data strategies and allows them to take tangible advantage of their data. Prior to Datentreiber Martin Szugat was Managing Director of SnipClip, an agency for social media marketing & analytics solutions. The bioinformatics graduate has researched machine learning and data mining and worked as a freelance specialist author and IT consultant. Since 2014, he additionally is in charge as program director for the Predictive Analytics World conferences in Germany.